Network-Market Fit: Why Your First Sales Don't Prove Product-Market Fit
Closing deals through friends and warm intros feels like traction. But if strangers won't buy, you might have network-market fit instead of product-market fit.
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Insights on networking, relationship management, and growing your business through connections.
Why Your Professional Network Is Bigger Than You Think
Most people only count their direct connections. But your real network includes everyone your contacts know — and that changes how you approach warm introductions.
The Intentional Networker's Playbook
Most networking advice is vague. Here's a framework: go where your market goes, measure whether it's working, and know when to compound vs explore.
Why Warm Intros Still Work in an AI World
AI can automate outreach, generate content, and fake authenticity. But it can't manufacture trust. That's why warm introductions matter more now than ever.
When Everyone Can Build, What Actually Matters
AI has made building easier than ever. But easier to build doesn't mean easier to succeed. The hard part was never the code.
Your Network Is Your Moat
When the job market treats people as inventory, your network becomes your safety net. Here's how to build one that actually protects you.